Lattafa Asad is a popular fragrance from the Emirati brand Lattafa, known for its rich and vibrant scents. Launched in 2018, Asad features a blend of warm, spicy, and woody notes, making it appealing for both men and women. The fragrance opens with fresh citrus and aromatic notes, transitioning into a heart of floral and spicy elements, and finally settling into a deep, resinous base with notes of oud, amber, and musk. Its longevity and sillage are notable, making it a favorite for those who enjoy bold, captivating scents that reflect Middle Eastern fragrance traditions. The packaging often reflects luxury and elegance, enhancing the overall allure of the fragrance.